On-Page SEO

Optimizing the content and HTML of individual pages to rank.

On-page SEO covers everything you control on the page itself: the content and how well it answers the query, the title tag and meta description, headings, internal links, image alt text, and structured data. It is where relevance is established. Get the on-page right and every off-page link works harder, because it points at a page that already deserves to rank.

See also