Private Label SEO

Another name for white label SEO, emphasizing full rebranding of the service.

Private label SEO is largely interchangeable with white label SEO. The phrasing leans on the retail idea of a private-label product: the fulfillment is generic and rebrandable, and the reseller presents it entirely as their own. In practice the two terms describe the same arrangement of an unbranded provider behind a branded reseller.

See also